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How to Start a Blog That Attracts Readers and Turns Them Into Customers Anyone who is interested in learning how to start an online business, should also learn about personal branding and how to start blogging. Successful bloggers know how to convert traffic into loyal customers and fans. A lot of people are missing out on the opportunity to become a millionaire through blogging. The saying “content is king” exists for a reason. In order to become king and dominate your niche, the content on your blog must follow suit. It sounds difficult, but it’s achievable to those who take the time to learn the elements that make up a successful blog. In this article, you will learn how to attract customers and how to brand yourself through your blog. Let’s start with the basics, such as starting with writing what you know. Sharing a story is the easiest way to get others interested in what you are selling. Human beings are looking for connection. Storytelling has existed for as long as human beings have been on this planet. Lessons learned throughout history have been passed down via images and text.
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Stories that are well told have been proven to stimulate the brain and hold our attention. As a matter of fact, there is a ton of academic research proving the powerful impact well-developed stories have on the chemistry in the human brain. This information is priceless is because it sheds light on how a blog filled with compelling stories is all you need to attract readers and turn them into devoted followers of your blog. If you can learn to tell stories well, then you can learn how to operate a successful online business.
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Writing about current events is probably one of the easiest ways to grab a reader’s attention. Let’s say you are writing a blog about healthy eating, then it would make sense to write about a famous person who is benefitting from living a healthy lifestyle. After sharing the public figure’s successful results, you will need to connect their story to your own thoughts around having a healthy diet. The content needs to make it easy for the reader to understand your point, without having to guess what you’re trying to tell them. Your writing needs to be accessible, not filled with technical jargon and advanced vocabulary. Every sentence should support the story’s main topic. Be careful and avoid sharing stories that are irrelevant to the blog’s focus. Genuine experiences carry more weight than over-the-top stories that appear to be contrived for shock effect. Be real with your audience and you will find them wanting to get to know you better. Unfortunately, a good blog post with a poorly written title is a complete waste. The first sentence needs to be as attention grabbing as the title if you want the rest of your post read by visitors. Learning how to turn an online blog into a successful business is possible for those who are devoted to the process.